Andrew Chen

DECEMBER 10, 2018

I presented all of this at the Andreessen Horowitz Summit in 2018, which gathers our portfolio companies, partners, LPs, and close friends. Another note is that this is closely related to, and complimentary, to this deck: The red flags and magic numbers that investors look for in your startup’s metrics. My investing thesis.

Media 40

Media Advertising Scaling Marketing 40

Walk Me

AUGUST 24, 2022

However, the gap between theory and practice is always present. This action involves ongoing improvement to reduce costs and increase revenue to allow more significant profits, all directed by qualitative and quantitative metrics and analysis. Organizational knowledge is used more efficiently in this way. Trans-organizational Change.

Organizational Development 52

Organizational Development Organizational Change Change Management Human Resources 52

Andrew Chen

NOVEMBER 1, 2021

the book, I present 5 distinct stages of a product’s lifecycle that require different goals and skillset, and understanding these stages will help you answer the more important question: How do I hire a Head of Growth for my stage in the framework? There were projects to help with A/B testing (Morpheus!),

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

JUNE 25, 2019

Resist the urge to fill the time with presentations and speeches. The biggest gains in optimization don’t come from brute-force A/B tests, but from trying to understand the real barriers to people using your product. Retention metrics roundup of articles and links by Andrew Chen. They can be scrappy and simple.

User Experience 111

User Experience Retention Marketing Travel 111

Andrew Chen

JUNE 25, 2019

Resist the urge to fill the time with presentations and speeches. The biggest gains in optimization don’t come from brute-force A/B tests, but from trying to understand the real barriers to people using your product. Retention metrics roundup of articles and links by Andrew Chen. They can be scrappy and simple.

User Experience 48

User Experience Retention Marketing Travel 48

Andrew Chen

NOVEMBER 13, 2018

The deck is presented below! Above: Today, I’m going to present a few key topics that you need to figure out as you build a growth team for your company. It provides an underlying system for increasing metrics whether it’s revenue, acquisition, retention, engagement, or another key business metric.

A/B Testing 110

A/B Testing Engineering Marketing User Experience 110

Andrew Chen

JANUARY 23, 2017

We can do so much more these days by integrating into platforms, and by tracking, and our sophistication in metrics like viral factor and cohort analysis, but the same general trust is there. This is the realm of A/B testing, funnel optimization, viral loop construction, building viral content, and creating sticky products.

Media 100

Media Marketing Advertising A/B Testing 100