Vantage Circle

JULY 11, 2019

Not of your product or services, but your company to job seekers and also internal employees. A positive brand image not only helps you hire top talents in the industry but also helps retain your current employees. Suppose a job seeker asks an employee of a company about the work culture ? Corporate Brand Values And Mission.

Onboarding 53

Onboarding Marketing Benefits Media 53

LSA Global

SEPTEMBER 13, 2023

Market Internal Corporate Training More Effectively How well do you market internal corporate training strategies, value propositions, offerings, and learning journeys to your target participants? Interestingly, the most recent research also found that tenure has a significant impact on employee development needs and interests.

Marketing 36

Marketing Rollout Talent Development Employee Engagement 36

Walk Me

JULY 24, 2023

It ensures that all employees have access to the same opportunities for growth and development and that everyone’s performance is measured fairly. A talent strategy is a comprehensive plan developed by HR professionals to attract, retain, and develop employees in alignment with the organization’s business goals.

Deliverables 52

Deliverables Change Management Performance Management Inclusion 52

LSA Global

MARCH 1, 2021

When Should You Stress Test Your Unique Value Proposition? If you want to grow and increase performance, your unique value proposition is worth your time and effort to get right. We define your unique value proposition as what clearly sets you apart in the eyes of your target clients.

Biotech 36

Biotech User Experience Scaling Marketing 36

Vantage Circle

FEBRUARY 10, 2021

Workplace innovation helps achieve world-class company culture , employee job satisfaction , and retention. An organization that inspires a culture of innovation, experience greater employee productivity , creativity, and increased employee engagement. Unique selling proposition. Enhances brand value.

Implementation 111

Implementation Employee Engagement Energy Benefits 111

LSA Global

APRIL 9, 2024

Set the Candidate Up for Success The candidate experience should positively align with your employee value proposition. To find candidates who fit, interviewers should be open and honest about company values , team norms , and performance expectations. And consistency takes practice.

Recruitment 36

Recruitment Travel Benefits Manager 36

AIHR

JUNE 7, 2021

An employer branding strategy can give your organization a powerful competitive edge in recruiting and retaining the best employees. ” Your employer brand is built on multiple factors, including the policies, programs, rewards, and benefits and perks you offer prospective candidates and existing employees.

Recruitment 98

Recruitment Metrics Media Onboarding 98

AIHR

OCTOBER 27, 2023

Implementing this recruiting strategy can involve: Adopting skill-based hiring and recognizing transferable skills over prior experience and qualifications Creating inclusive job ads Simplifying access to reskilling and upskilling opportunities for all employees. It increases employee engagement. It lowers the recruitment costs.

Recruitment 64

Recruitment Onboarding Implementation Marketing 64

LSA Global

MARCH 2, 2023

The Impact of Company-wide Goal Alignment When we assess organizational cultures , we find that higher levels of employee involvement and engagement combined with elevated levels of meaning and purpose drive increased performance and retention. In other words, how can you get employees aligned with what matters most?

Retention 36

Retention Manager Accounts Benefits 36

LSA Global

JUNE 6, 2022

and employee engagement. You need your leadership team to be fully aligned and committed to the company vision, mission, and values as well as on your ideal target clients , unique value proposition , and optimizing strategies. This allows employees and the business to perform at its peak.

Employee Engagement 36

Employee Engagement Succession Planning Culture Change Revenue 36

LSA Global

JULY 15, 2023

Research by the Institute for Corporate Productivity found that companies with a high percentage of sales managers chosen from internal ranks have increased levels of employee engagement , greater employee retention, and higher productivity. This is a mistake.

Sales Management 36

Sales Management Sales Sales Manager 36

LSA Global

AUGUST 2, 2023

What is our unique value proposition to those ideal target clients? Do employees, products, finances, or customers come first to achieve our vision and mission? Do employees, products, finances, or customers come first to achieve our vision and mission? How will we increase shareholder value?

Implementation 36

Implementation Accounts Travel Succession Planning 36

LSA Global

NOVEMBER 18, 2023

While the right amount of sales performance pressure can lift performance and motivation, the wrong amount of sales performance pressure can cause employee disengagement and unhealthy risk-taking. There are so many forces pulling sales leaders away from adding value to their team and their team’s customers.

Sales Management 36

Sales Management Sales Sales Manager 36

LSA Global

SEPTEMBER 4, 2023

A Coherent Business Strategy Matters Our organizational alignment research found that a coherent business strategy accounts for 31% of the difference between high and low performing companies in terms of revenue growth, profitability, customer loyalty, leadership effectiveness, and employee engagement.

Strategic Planning 36

Strategic Planning Implementation Employee Engagement Revenue 36

Vantage Circle

AUGUST 4, 2019

In the current economy, corporations have turned to employee branding to help build consumer trust and bring home top talent. Before going over what exactly is employee branding, let's go over some stats. An employee gets 561% more brand engagement when sharing a message than when the same message gets shared by the company.

Employee Engagement 75

Employee Engagement Education Media Marketing 75

LSA Global

AUGUST 25, 2023

Combine that with the fact that the C-Suite believes their strategy to be twice as clear as their direct reports, and you can imagine how hard it is to create high performance without high levels of strategic clarity in the areas of corporate vision, mission, values , ideal target clients , unique value proposition , and big bets.

Leadership Development 36

Leadership Development Organizational Change Accounts Operations 36

LSA Global

SEPTEMBER 30, 2019

The clearer you can be about the business you are in and your fundamental purpose, the easier it is to define a successful strategy that your key stakeholders — employees, owners and customers alike — can rally behind. Unique Value Proposition.

Metrics 28

Metrics Scaling Marketing Manager 28

LSA Global

NOVEMBER 16, 2020

Defining the Employee Experience. The employee experience represents the totality of an employee’s perceptions of their employer – from initial brand perceptions during the recruiting process through to becoming an alumnus. The Benefits of a Positive Employee Experience. Employee Experience and Engagement.

Employee Engagement 36

Employee Engagement Retention Recruitment Assets 36

LSA Global

AUGUST 2, 2022

Be sure you have a unique value proposition that resonates with your ideal target clients and sets you apart from the pack both now and in the future. Executives and employees need to value what can be learned from occasional missteps and be ready to take advantage of new opportunities.

Strategic Planning 36

Strategic Planning Operations Accounts Marketing 36

LSA Global

DECEMBER 7, 2017

A clear, well understood strategy aligns employee behavior within the priorities of the business. R&D developing products that target customers do not value. You want every employee to know exactly what success looks like. #2. The Why = Value. What is your value proposition and competitive edge?

Sales 38

Sales Sales Operations Implementation 38

LSA Global

JANUARY 6, 2022

Savvy business leaders understand the importance of culture in terms of business performance and employee engagement. They ensure that the leadership team is fully aligned in terms of vision , mission , values , target clients , unique value proposition , and big bets.

Culture Change 36

Culture Change Employee Engagement Implementation Marketing 36

LSA Global

AUGUST 6, 2020

Recent research by Deloitte reported that 94% of executives and 88% of employees believe a clear company culture is vital to a business’ success. To attract top talent and to decrease new hire attrition, ensure that your employee value proposition aligns with your true day-to-day workplace culture. Retaining Top Talent.

Recruitment 36

Recruitment Accounts Benefits 36

LSA Global

SEPTEMBER 11, 2020

Robert Half found a strong learning culture correlates to a 30 to 50 percent higher employee retention. Effective learning leaders reshape capabilities and cultural norms to increase business performance and help employees thrive. Unfortunately, Learning Function Misalignment is Rampant. Organizational Development Expertise.

Human Resources 36

Human Resources Compliance Organizational Development Retention 36

LSA Global

SEPTEMBER 26, 2019

Misaligned goals, roles, scope, or success metrics between sales and marketing can greatly inhibit revenue growth, profitability, customer satisfaction, and employee engagement. Define Your Ideal Target Customer and Value Prop. Only chase ideal target customers where your value proposition – or your relationship – should win.

Sales 28

Sales Sales Marketing Metrics 28

LSA Global

OCTOBER 2, 2020

Employee Engagement 16.8-to-1. Strategic Drivers – Vision, Mission, and Values. First, define and agree upon your strategic drivers – your Vision, Mission, and Corporate Values. Values – your fundamental beliefs and decision making filters. Some people call this a unique value proposition.

Strategic Planning 36

Strategic Planning Employee Engagement Revenue Metrics 36

LSA Global

MARCH 15, 2018

Our own research tells us that employees believe their strategies are 50% less clear than the executive team. Let your unique value proposition frame your unique strategy. Be sure you know what value you provide to your customers and stay on top of innovations that could threaten your future business.

Implementation 38

Implementation Inclusion Software Accounts 38

LSA Global

OCTOBER 4, 2022

And now, sales leaders face increased competitive, inflationary, and recessionary pressures coupled with a massive shift in employee and customer expectations. High revenue growth companies define their ideal target client and the unique value proposition that clearly distinguishes their offerings in the marketplace.

Revenue 36

Revenue Sales Sales Marketing 36

LSA Global

NOVEMBER 17, 2019

It encompasses the strategy answers that employees must have. The Top Ten Strategy Answers that Employees Must Have. Here are ten strategy answers that employees must have if they are to successfully and consistently execute the business strategy. Designing a Business Strategy. What Sets Us Apart from the Competition?

Strategic Planning 28

Strategic Planning Accounts Deliverables Compensation 28

Walk Me

JULY 4, 2022

Establishing what users need from your interactive walkthrough will help you provide relevant information and provide maximum value by highlighting how your product will benefit each user specifically. The most used features of your product correspond to its value proposition. Set key activation points. Keep it simple.

Software 52

Software Digital Transformation SaaS Workflows 52

LSA Global

DECEMBER 4, 2020

Professional development for employees is no longer seen as a “nice-to-have” employee benefit. Because leaders now rely more and more on their intangible assets – knowledge, superior leaders, and highly skilled employees – to succeed. L&D should be a critical service to the people and to the business.

Human Resources 28

Human Resources ROI Assets Employee Engagement 28

LSA Global

NOVEMBER 15, 2019

Our organizational alignment research found that the combination of different strategies and cultures at work accounts for 71% of the difference between high and low performing companies in terms of revenue growth, profitability, customer loyalty, and employee engagement. Not as thirst quenching, but interesting to us none the less.

Revenue 28

Revenue Strategic Planning Marketing Employee Engagement 28

LSA Global

JULY 2, 2022

to-1 Employee Engagement 16.8-to-1. A Client Example The recent executive team was debating a critical go-to-market choice related to operationalizing their new unique value proposition. to-1 Customer Satisfaction 3.2-to-1 to-1 Leadership Effectiveness 8.71-to-1 And it all starts with the executive team.

Strategic Planning 36

Strategic Planning Marketing Employee Engagement Revenue 36

LSA Global

AUGUST 28, 2019

While all three of those things can be a meaningful part of a career development and employee engagement plan, neither has a direct correlation to revenue growth, profitability, win-rate, portfolio mix, cycle time, or customer satisfaction. Take a close look at what works in your specific sales space.

Sales 28

Sales Sales Revenue Employee Engagement 28

LSA Global

FEBRUARY 18, 2019

Employee Engagement 16.8-to-1. Yet, IBM found that less than 10% of well formulated strategies are effectively executed and our own research finds that employees rate corporate strategies half as clear as their executive teams rate them. Customer Satisfaction 3.2-to-1. Leadership Effectiveness 8.71-to-1. Be creative and be transparent.

Strategic Planning 28

Strategic Planning Metrics Accounts Implementation 28

LSA Global

AUGUST 1, 2019

Unfortunately, strategic ambiguity causes companies to freeze resources, leaders to defer decisions, and employees to fall back on behaviors that may feel safe but are often contrary to achieving strategic priorities or living the desired culture. And when the strategy is unclear , a sort of dangerous lethargy can set in.

Metrics 28

Metrics Marketing 28

LSA Global

AUGUST 1, 2019

Unfortunately, strategic ambiguity causes companies to freeze resources, leaders to defer decisions, and employees to fall back on behaviors that may feel safe but are often contrary to achieving strategic priorities or living the desired culture. And when the strategy is unclear , a sort of dangerous lethargy can set in.

Metrics 28

Metrics Marketing 28

Kevin Eikenberry

DECEMBER 1, 2010

He’s a busy guy – along with his blog – Leading Questions (which is a nominee for Best Leadership Blog of 2010 - Ed writes a weekly leadership column for Weekly Leader. Initiative by employees measured by higher rates of engagement and contribution. I am not talking about a business or marketing plan.

Leadership Development 70

Leadership Development Organizational Change Manager Marketing 70