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Measuring the ROI of Thought Leadership | Cindy Anderson and Anthony Marshall

Peter Winick

An interview with Cindy Anderson and Anthony Marshall about the surveys they conducted to calculate the ROI of thought leadership. It’s certain that thought leadership brings great value to an organization, but how do you calculate the actual ROI of your thought leadership investment? The result was shocking! Don’t miss it!

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Candidate Sourcing: Your Ultimate 2024 Guide (+Tips & Strategies)

AIHR

Types of candidate sourcing 9 steps to successful candidate sourcing Candidate sourcing strategies to consider ROI metrics to measure for candidate sourcing 7 tips to ensure diversity in candidate sourcing What is candidate sourcing? Contents What is candidate sourcing? Automation can help you source potential employees in various ways.

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What to Do Before, During, and After Sales Training to Get Results

LSA Global

Frustrated by Disappointing Sales Training Results? If you are frustrated by the results of your business sales training investment, you are not alone. Lots of sales leaders feel the same way. Only 1-in-5 sales training participants change their on-the-job behavior or performance from standalone sales training.

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Recession-Proofing Strategies For The Agile Business Leader

Chief Executive

Employers are worried about how they can continue to generate revenue during an economic downturn. Good Marketing Is a Growth Engine, Not a Cost Center. By focusing your marketing efforts on reaching buyers who are in an active buying cycle, you are more likely to maximize ROI for your marketing budget.

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A CEO Guide To Smarter Cost-Cutting

Chief Executive

And Liberty Mutual is among those companies that have been slashing costs significantly by shifting to a cloud environment amid extreme revenue pressures in the insurance industry. We’re using previous sales as an input to do a better job of predicting quantities at any given time so that our accuracy cuts down on food waste.

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Growth is getting hard from intensive competition, consolidation, and saturation

Andrew Chen

Paying for acquisition is one of the key channels still available, if you can find the right untapped audience segments with high ROIs. – but it’s also because competition is getting fiercer on Facebook ads, not less, which is evidenced by the rapid increase in the advertiser count as well as the increase in revenue per user. .

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Top 10 Employee Advocacy Tools That You Need

Vantage Circle

Bambu by Sprout Social makes it easy for your employees to share selected content across their social networks, increasing reach, engagement, and attracting more qualified sales leads. Power up your sales teams to jump-start on becoming an active salesperson in social media. With EveryoneSocial, you can-. Share with just a click.

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