Driving Revenue with Marketing: How to Reap the Rewards of a Mutually Beneficial Plan
Chief Outsiders
FEBRUARY 16, 2022
(Blog 1) Step Zero: The Dark Funnel. Sure, if you’re like most companies, you have the digital tools you need to generate marketing-qualified leads, or MQLs, by the scads and buckets – casting a broad net through newsletters, promotional emails, social media mentions, website interactions – you know, the entire digital gamut.
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