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Threading the Needle of Thought Leadership | Nora DePalma

Peter Winick

Shaping the conversation of topics that are not universally agreed on. Topics like climate change can be a hot button issue in discussions. So how can you deliver thought leadership on controversial topics without disengaging various portions of your audience? Let’s begin. Welcome to the show, Nora. Right, Right.

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Learn to Use These Essential Communication Skills in the Workplace

Zenefits

Tips to keeping communication short include not repeating information, not providing irrelevant details and staying on topic. For example, if you are getting ready to release a new piece of software, you must have the advertising department develop a clear, motivating message. It can take a lot of work to reach clear communication.

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Understanding and Creating Sustainable Thought Leadership | Christopher Fox

Peter Winick

In order to explore this topic, I’ve invited Christopher Fox. But at that point of production of the thought leadership, I really believe you need a thought leader partner who works with that subject matter expert to ask them the right questions are often very tough questions to push them hard about. Why is that relevant?

Marketing 242
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A Guide to the Types of Communication in the Workplace

Zenefits

Dissecting this sentence requires a corporate thesaurus, but when we review an article about corporate jargon, we learn that this manager is trying to convey that she needs Joe to try his best on the SmithCo campaign in order to impress the executives at SmithCo and, ultimately, to acquire their advertising contract. Email Subject: URGENT.

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Purpose vs. Meaning in Brands | Dr. Martina Olbert

Peter Winick

How brands can shift advertising to meet new needs of customers. This realignment of values has impacted advertising, and to be successful, brands today need to more to deliver appreciable, meaningful value. So, I would imagine that the advertising world doesn’t necessarily benefit from that.

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Thinking of Switching to a 4-Day Workweek? Here’s What Other Companies Said

Zenefits

Leadership encouraged each person to question whether or not they really needed to attend a meeting if they were not an active participant in the subject matter. They were also encouraged to stack meetings on similar topics together to help reduce the impact of context switching. Shake Shack’s 4-day workweek.

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38 Exit Interview Questions to Ask Employees [Free Download]

AIHR

What topics should you address? For example, if there are consistent complaints about the mismatch between job advertising and the daily realities of the job, recruiters can work on making job descriptions reflect the actual responsibilities of the role and discuss them further during job interviews to meet candidates’ expectations.