Peter Winick

NOVEMBER 7, 2022

An Interview with Jerome Pagani & Craig Joseph about learning to collaborate, connecting with an audience, and injecting humor into content. Finding a partner and method of collaboration for thought leadership isn’t easy. And he said, he responded, Did you even read the methods section? And so, it’s kind of ridiculous.

Hospitality 130

Hospitality Marketing Benefits Scaling 130

Peter Winick

OCTOBER 10, 2022

An interview with John Jantsch and Andy Paul that originally aired on February 23rd, 2021, as part of our Leveraging Thought Leadership Live series on LinkedIn. We begin our conversation by discussing publishing options, and how modern methods are helping authors soar. Yeah, I didn’t have a blog. A little blogging.

Marketing 155

Marketing Sales Sales B2B 155

Andrew Chen

NOVEMBER 1, 2018

As part of my interview process at a16z, I eventually put together an 80 slide deck on how to use growth ideas to evaluate startups. My journey took a while too: 10 years in the Bay Area (and blogging, building my network, etc). Once kicked off, 6 months of interviews (dinners, sitting in pitches, analyzing startups).

Metrics 111

Metrics Scaling Marketing Media 111

Peter Winick

JANUARY 27, 2023

An interview with Becky Robinson that originally aired on July 27th, 2022, as part of our Leveraging Thought Leadership Live series on LinkedIn. Becky discusses some of the methods she used to get her book into the world, including pushing for100 Amazon reviews in the first month.  Making your book a lifelong commitment.

Marketing 245

Marketing Nonprofit Sales Sales 245

Peter Winick

FEBRUARY 20, 2023

An interview with Lee J. This publisher offers both publishing and marketing allowing them to get large quantities of the book cheaply and via their direct mail sampling method put the book on the desk of the right people. So it’s called a direct mail sampling method. We’re sending out these free blogs.

Marketing 245

Marketing Sales Sales Scaling 245

Peter Winick

OCTOBER 23, 2023

An interview with Scott Gould about defining engagement and refining ideas for the greatest impact. If you’d like to help spread the word about our podcast, please leave a five-star review at ratethispodcast.com/ltl and share it with your friends. I was doing a blog in 2009, 2010. My process was a bit funny.

Media 296

Media Marketing Employee Engagement Scaling 296

Peter Winick

JULY 18, 2022

An interview with Amelia Ross about creating content for various education levels in a timely manner. And this is where a thought leadership can create a venue for a buyer, a method of creating this type of communication. Creating highly technical content that your audience can understand. In technical fields like A.I.,

Media 253

Media Government Education Marketing 253

Mark Sandborn

JANUARY 12, 2022

Similar to what we learn from physics, a system at rest stays at rest, and Qubein had to challenge the existing mindset and behavior of faculty and staff who were mired in outdated education methods. Outside the restaurant, a mural quotes a New York Times article about interviewing potential employees. As Roger Clodfelter, Senior V.P.

Education 70

Education Operations Hospitality Insurance 70

Mark Sandborn

FEBRUARY 11, 2022

The program to recognize their stars costs about one million, but they estimate it saves between 10 and 20 million dollars. Like so many of the leaders we interviewed for this book, Taylor is highly visible, accessible, and involved in the field. . “I In the interview,” he says, “We ask: what are you passionate about?

Real Estate 70

Real Estate Manager Operations Advertising 70

Peter Winick

OCTOBER 24, 2022

An interview with Michelle J. The numbers went crazy because the traditional selling methods got cut off overnight. If you’d like to help spread the word about the podcast, please leave a five-star review and share it with your friends. And I can assure you that that is not a method that works.

B2B 119

B2B Sales Sales Marketing 119