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Streaming Video Series: Originality, Personality and Loyalty

UVA Darden

But how important are those original shows to the SVOD model? Darden Professor Anthony Palomba discusses how consumers perceive streaming services based on the companies’ original series, and how those series inform customer loyalty and the value viewers place on a brand associated with shows they find appealing.

Media 98
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The Personality Traits of Streaming Services: What Roles Do Original Series Play?

UVA Darden

The Personality Traits of Streaming Services: What Roles Do Original Series Play? How might it further change in the age of streaming services? These original series can be expensive to produce, with complicated sets, filming locations and high-profile cast members.

Revenue 96
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Ad-Free or Ad-Full? Streaming and the Media Diet Dilemma

UVA Darden

Now, as many popular streaming services have subscription plans with different levels of advertising or no ads at all, advertisers run the risk of paying for a spot that will never reach a large chunk of their intended audience. Netflix, for example, launched tiered subscription services in November, allowing users to pay $6.99

Media 98
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Netflix and Potential Game-Changers

UVA Darden

Netflix executive Ted Sarandos recently announced that ads are soon coming to the popular streaming service. UVA Today caught up with Palomba to break down a big change to the streaming game. Q: How have other streaming services involved advertisers within content? Nobody ever really wins a content war.

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Transforming Skills Gaps into Opportunities: Strategies for Employee Upskilling

Vantage Circle

To ensure optimal visual quality, consider compressing videos, which can efficiently reduce file sizes while maintaining clear visuals, allowing for smoother streaming and efficient storage without compromising the educational impact of the content. He is a passionate content marketer with a wealth of knowledge in the online space.

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13 Great Employer Branding Examples To Inspire You in 2024

AIHR

Contents What is employer branding? Types of employer branding content Employer branding examples 1. Types of employer branding content Done well, employer branding will live and breathe in everything your organization does. Common types of employer branding content use diverse media and content formats.

Media 103
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Evolution Through Forced Innovation | Mitch Joel

Peter Winick

An interview with Mitch Joel that originally aired on December 15th, 2021, as part of Leveraging Thought Leadership Live on LinkedIn. It’s hard to do all that, and still be “in the moment” with the content and audience. Updating your business models to meet a changing world. So here we go. Bear with me.

Marketing 237