Remove topic subject market-research
article thumbnail

Are you conflating business development with thought leadership development?

Peter Winick

They’re a little bit rusty when it comes to marketing, sales, when it comes to doing networking, whatever the case may be. Well, let’s say you want to put together an article or you’re doing some research on a topic that is part of your work. The struggle, for the most part, lies in business development.

article thumbnail

Agile Innovation Management: The Complete Guide to Business Agility as a Driver for Innovation

Viima

Research reveals that 90% of executives recognize the critical importance of agility for their company's future success, with 96% emphasizing the need to increase agility in the future. Unfortunately, it’s not enough to be better and stronger, you also need to be faster to swiftly adapt to the market race.

Manager 73
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Threading the Needle of Thought Leadership | Nora DePalma

Peter Winick

Shaping the conversation of topics that are not universally agreed on. Topics like climate change can be a hot button issue in discussions. So how can you deliver thought leadership on controversial topics without disengaging various portions of your audience? Contact us for more information. Right, Right. Different audiences.

article thumbnail

Decision by Committee? Ask for a Show of Hands

UVA Darden

More Diverse Views Discussed, Better Results Markou and Chan were able to access a wealth of data from the FDA covering approvals and rejections of new drugs and treatments, as well as information on how approved drugs went on to perform in the market — whether they ended up being withdrawn or discontinued.

Diversity 119
article thumbnail

Understanding and Creating Sustainable Thought Leadership | Christopher Fox

Peter Winick

Examining how thought leadership interacts with marketing and communications. If you need a strategy to bring your thought leadership to market, Thought Leadership Leverage can assist you! In addition, we can help you implement marketing, research, and sales. Contact us for more information.

Marketing 242
article thumbnail

Elevating Thought Leadership in Any Size Organization | Dr. Karthik Nagendra

Peter Winick

In today’s episode, we’re chatting with Dr. Karthik Nagendra, Founder and CEO of ThoughtStarters, the first thought leadership marketing company in Asia. Moving onto larger corporate thought leadership roles, Karthik shares how he helped stand up thought leadership as a research wing. Then give them a platform to do so.

article thumbnail

Diving Into the World of Thought Leadership | Kon Apostolopoulos

Peter Winick

The journey of a thought leader often involves moving from being a subject matter expert inside the house, going from room to room sharpening various skills, to eventually leaving the house and applying all of those skills to the greater neighborhood you’ve always lived in. Developing from consultant to thought leader.

Scaling 290